Butler Trading Co is an online store offering quality, high end home and lifestyle products with delivery across Australia, and our main objectives are to build an engaged audience, website visitation and sales conversion.

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Ecommerce for the ‘lux’ home

We at Social Tap helped bring this brand to life from its very beginnings. We built the first ecommerce website as well as managed its updates, created and managed the digital campaign, engaged across social media channels, designed the gorgeous packaging, gift tags, design and more.

“Social Tap have helped make Butler Trading Co the successful online store it is today. From building a comprehensive marketing plan to delivering specific campaigns, I have every confidence that their full service approach drives maximum results for my budget.”
– Jeroo Pavri – Butler Trading

Graphic Design

Butler Trading Co products are focussed on celebrating the finer things at home – especially good food. As the products are targeted to ‘foodies’, all marketing graphics need to be enticing and appealing to customers.

We have worked with Butler Trading Co to complete graphic design for all digital campaign materials, including the brand’s consumer launch, and all seasonal campaigns.

Part of the digital strategy included a Christmas ebook to increase email subscriptions via social media and the website – seen on the left.

Website Development and Management

The website we designed and built for the client has everything a successful ecommerce site requires. It is a mobile responsive site, designed to maximise conversions, with a smooth checkout experience to minimise abandoned carts.

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