Ralph Walker
Marketing Strategist
Ralph is an accomplished marketing strategist with over two decades of experience, whose career has spanned various sectors including business strategy, brand development, and marketing. He’s known for his strategic acumen, specialising in crafting bespoke marketing strategies that resonate with target audiences and drive business growth. His ability to understand and leverage market dynamics make him an asset to business leaders as they look to leverage opportunities and grow.
Ralph’s tenure at Deloitte Consulting as a Growth Facilitator showcased his knack for enhancing business productivity and competitiveness, especially for small and medium enterprises in Southeast Queensland. His strategic guidance was crucial in the Entrepreneurs’ Programme, where he helped businesses innovate and thrive. At Rockcote Enterprises, as Head of Marketing, Ralph led transformative marketing initiatives, steering the brand to new heights of industry recognition and operational efficiency.
His operational and strategic roles at GrowthOps in New Zealand further demonstrated his ability to guide companies through growth and digital marketing strategies effectively. Ralph’s entrepreneurial spirit shone brightly as he co-founded Kai Tonic, introducing New Zealand’s first premium freeze-dried tonic soups, and led Onemata in developing a global brand for New Zealand apples. These ventures highlighted his innovative approach and market insight.
Earlier in his career, Ralph managed significant accounts for Ogilvy NZ and Saatchi & Saatchi, where he excelled in campaign management and direct marketing, building a foundation for his customer-centric approach. His passion for the customer journey and experience is evident in his work, where he emphasises the importance of strong fundamentals in marketing and customer service.
Ralph brings a wealth of experience and a proven track record of strategic marketing success. His journey reflects a deep commitment to understanding and enhancing the customer experience, making him a valuable asset to the Social Tap team. Ralph’s approach is not just about marketing; it’s about creating meaningful experiences and lasting connections, underscoring his role as a visionary in the field.