What are the business goals for your website?
How are people using your website and are they finding the right information quickly to align with your business goals?
It’s easy to make assumptions based on your own preferences or what design “looks nicer”, but are they correct?
Vanity metrics like daily users and total page views cannot answer this question. Really understanding the impact of web design decisions on users requires a deeper level of analysis – a behavioural analysis.
Who is Behavioural Analytics for?
Companies about to get a new website built and looking to understand current user behaviour, using it to inform the design process, then testing the new website.
Companies seeking to optimise their current website to better achieve business goals. Finding and removing the roadblocks that are holding back their website from its full potential as a sales and marketing tool.
Take social media out of the “too hard basket” and integrate leading social networks Facebook and Instagram into your marketing mix to add measurable value! At Social Tap we manage your social media end to end, including content creation, social ad strategies, community building, moderation and response management.Social Media Package
You know you need a digital presence, but might be struggling with how to effectively achieve this. Frustrated at limited results for your investment? We can help! This package covers everything from digital strategy to identify opportunities, campaigns, online advertising, local search optimisation and social media management.Digital Marketing Package
You will have a dedicated marketing manager for your business – giving you one point of contact to define, coordinate and deliver your marketing strategy. Backed up by an expert marketing and graphic design team. Includes strategy, design, content, social media, email marketing, digital advertising and on-site SEO.Marketing Package
Get found on Google. Are you finding it hard to be number one on Google? Using Google AdWords you can buy your way to the top!
How are people using your website and are they finding the right information quickly to align with your business goals? Discover how, no guessing.View Service
So many new channels, technologies and tools out there, marketing can often seem like a mysterious and murky landscape. We bring clarity.
One of the most rewarding roles we play when working with other businesses is where we can share our knowledge with others, in a way that truly contributes to our clients achieving their goals.View Service