Copywriter & PR
Krystal is a writer with a passion for storytelling, and more than a decade of experience wielding the power of the written word.
Krystal works with Social Tap clients to find the story in their campaigns, as well as create engaging content and marketing collaterals, and SEO-charged website copy. She also heads up our PR department liaising with local and national print and digital publications.
Krystal started her career as an award-winning poet before taking the plunge into print media, chasing front-page stories in regional Queensland where she was soon snapped up to work as a features editor for News Ltd.
In one of her many stints living overseas, she has worked with online events publication in London, covering creative and innovative ways to showcase brands at some of the largest music festivals in the world. She also worked as a copywriter and project manager for an app development company before joining the team at Social Tap.
When she is not working she is spending time with her family, learning to surf, exploring food markets, or getting lost in a good book.