DIGITAL & COMMUNICATIONS SPECIALIST
Krystal is our Digital & Communications Specialist and works with clients to plan, create and execute digital campaigns. Taking a creative and practical approach, she assist clients in optimising digital channels to help deliver on their key business objectives.
With more than a decade working as a journalist and copywriter, Krystal honed her skills on crafting SEO charged website content for Social Tap’s clients, as well as the steps to improve the SEO strength of any website.
Krystal started her career in print media chasing front-page stories in regional Queensland where she was soon snapped up to work as a features editor for News Ltd.
In one of her many stints living overseas, she has worked with online events publication in London, covering creative and innovative ways to showcase brands at some of the largest music festivals in the world. She also worked as a copywriter and project manager for an app development company before joining the team at Social Tap.
Krystal is one of our longest serving Tappers having joined the team as Community Manager in 2012. Over the years she has worked in a number of roles and her skills have grown along with Social Tap and our clients.
When she is not working she is spending time with her family, learning to surf, exploring food markets, or getting lost in a good book.